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Rs.200-400 Archive
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Chicken Cottage- Franchising gone Sour
Posted on August 1, 2010 | 1 CommentChicken Cottage is probably one of the worst foreign franchises ever to hit the Pakistani shores. Hailing from the English shores, it maybe a popular brand at home but here... -
Qasr-Al-Nakheel – The great Arabic Hype
Posted on June 15, 2010 | No CommentsQasr-Al-Nakheel is a very shrewd restaurant simply for advertising regularly in Jang. And the ad it has positioned in Jang gives an impression of a large restaurant. In reality it’s... -
Nando’s ‘Sharing is Caring’ Deal
Posted on June 11, 2010 | 1 CommentNandos new ‘Sharing is Caring’ deal supposed to have the ‘best family value’ is essentially a publicity stunt to hook more people on to its flagship product – peri peri... -
Nandos Scores Big with Espetada Rustica
Posted on June 9, 2010 | 4 CommentsWe have always been a fan of Nandos’ marketing endeavors, not just their tongue-in-cheek humorous print ads reflecting the prevailing conditions (headed by the creative department of Adcom), but also... -
Kings & Queens Pizza – Still Standing
Posted on June 8, 2010 | No CommentsKings & Queen started out as a pizza parlour way back when names like Pizza 2000 were the market leaders with Pizza Hut nowhere in sight. It has now evolved... -
Pizza Hut’s Pzone Deal
Posted on June 6, 2010 | 1 CommentPizza Hut’s Pzone deal is the worst deal ever in the history of meal deals in Pakistan. This consensus has been reached by all those people who have dared to... -
Penny Pizza – Best Clone of Pizza Hut
Posted on April 26, 2010 | 8 CommentsPenny Pizza is one of the better clones of Pizza Hut in the market. In fact when it first started out a couple of years ago, it outdid even Pizza... -
Pizza Hut’s Panormous Deal
Posted on March 21, 2010 | 1 CommentPizza Hut’s branding endeavors hit the bull’s eye more often than not. Their panormous deal is a brilliant concept right down to the name. According to revelation by the senior... -
Largess – the upscale restaurant of yore
Posted on November 15, 2009 | No CommentsLargess restaurant has been around in the Karachi foodscape for what seems like eternity. It is your conventional Pakistani restaurant of the 80s era where you could find pretty much... -
New Nan King – Just Another Chinese Brand?
Posted on July 4, 2009 | No CommentsBack in the 80s, when café rage was yet to hit the Karachi foodscape; branded franchise (Pizza Hut, KFC & McDonalds) were non-existent, and places like Copper Kettle and the... -
The Crepe Factory Experience
Posted on April 16, 2009 | No CommentsI had my first Crepe experience at the Roasters, and it was simply divine. Then I came across this Crepe Factory thing and I was on my way. The location... -
Texas Burger- Terrific Offering, No Marketing
Posted on March 25, 2009 | No CommentsMain Khayaban-e-Badar ,26th Street, Phase V DHA. That’s where we were supposed to find BYOB (Build Your Own Burger) according to Karachi Snob. After searching high and low for that... -
An ‘Indulging’ Story
Posted on March 16, 2009 | No Comments‘Indulge was my brainchild, and I intended it to be a café where you can treat yourself to some refreshment goodies’, responded Rafiq Rangoonwala, the CEO of Cupola to Mahmood...
